ATS1298 Professional Writing
ATS1298 Overview
- Monash Faculty of Arts
- Semester 2, 2026
- an undergraduate Arts enrichment unit
- 6 credit points
- an Arts enrichment and Public Relations-related unit
ATS1298 teaches audience, professional genres, research popularisation, specialist style, campaigns, media releases, document design, rhetoric, inclusive language, register and editing. It is taught within Monash Faculty of Arts. It is an undergraduate Arts enrichment unit. It carries 6 credit points.
- Brief before prose Audience, purpose, genre and medium determine what information belongs and how it should move.
- Popularise without distorting Accessibility changes explanation and structure, not the truth of the source.
- Register is relational Formality and specialist language depend on participants, purpose and medium.
- Edit in layers Structural, paragraph, sentence and proofreading passes solve different defects.
How ATS1298 is assessed
| Component | Weight | Format |
|---|---|---|
| Magazine Writing | 30% | Popularising research article and explanatory statement due 21 August 2026 at 11:55 pm |
| Social Media Writing | 30% | Campaign artefacts, media release and explanatory statement due 18 September 2026 at 11:55 pm |
| Essay / Position Paper | 40% | Research task due 23 October 2026 at 11:55 pm |
S2 2026 is fully within-semester: Magazine Writing 30% due 21 August, Social Media Writing 30% due 18 September, and an Essay/Position Paper 40% due 23 October. The retrieved pages publish no course-specific hurdle or final examination.
Current ATS1298 dates
| Date | Item | Control |
|---|---|---|
| 21 August 2026 at 11:55 pm | Magazine Writing | 30% artefact. |
| 18 September 2026 at 11:55 pm | Social Media Writing | 30% artefact. |
| 23 October 2026 at 11:55 pm | Essay / Position Paper | 40% written research task. |
Current-offering dates captured in the course materials. Confirm changes and exact submission settings in the live LMS.
What ATS1298 covers
Start with Audience, Purpose and Professional Genre; use Creative Ideation and Document Design as the turning point; finish by bringing the course together in Editing, Sentence Structure and Final Control.
Audience, Purpose and Professional Genre
audience · communicative purpose · genre · turn a workplace situation into an audience-purpose-genre brief02Popularising Research without Distortion
popularisation · framing · attribution · rewrite research for a magazine audience while preserving source meaning03Specialist Style, Evidence and Research
specialist style · information hierarchy · citation · build an evidence-led explanation with clear hierarchy and citation04Campaigns, Media Releases and Promotional Discourse
campaign brief · media release · promotional discourse · coordinate slogan, digital artefacts and media release around one public-interest purpose05Creative Ideation and Document Design
divergent ideation · visual hierarchy · multimodality · move from alternative ideas to a legible professional document06Rhetoric, Argument and Position Papers
rhetorical situation · claim · counterargument · construct a position from claims, evidence, warrants and counterargument07Intercultural Communication, Inclusion and Register
intercultural communication · inclusive language · register · adapt professional language to participants and context without stereotyping08Editing, Sentence Structure and Final Control
structural edit · sentence edit · proofreading · run distinct editing passes from brief compliance to sentence and proof controlIt is positioned as an Arts enrichment and Public Relations-related unit.
Students repeatedly produce a public-facing text and a specialist explanatory statement, so stylistic choices must be justified rather than merely imitated.
Assessment in ats1298 is distributed as follows: 30% magazine writing, 30% social media writing and a 40% essay or position paper
The operational assessment conditions matter here.
No final examination is published for S2 2026.
What makes ats1298 demanding is concrete: adapting one body of evidence to different audiences and genres while preserving accuracy, attribution and a defensible explanation of every stylistic choice
Treat the ats1298 hurdle status as unconfirmed.
Check the current Monash Handbook and learning site for any component-level pass rule before relying on the overall mark.
For enrolment planning, The current Handbook publishes a prohibition with ENH1240 and no separate prerequisite.
Start with Audience, Purpose and Professional Genre; use Creative Ideation and Document Design as the turning point; finish by bringing the course together in Editing, Sentence Structure and Final Control.
Adapt one finding for two audiences
- 1State the source finding and experimental boundary.
- 1Choose a reader-centred angle for the magazine lead.
- 1Retain method and uncertainty in accessible language.
- 1Write a specialist explanation naming audience, genre and stylistic choice.
- 1Audit attribution and any causal wording.
Key terms
- audience
- The people a text addresses, including their knowledge, needs, values and likely use of the document. This chapter uses the concept when students turn a workplace situation into an audience-purpose-genre brief.
- communicative purpose
- The change in understanding, attitude or action the writer intends. It helps explain the reasoning required to turn a workplace situation into an audience-purpose-genre brief.
- genre
- A recurring social form with recognisable purposes, moves and reader expectations. Its limit matters because demographic labels alone do not predict reader knowledge or response.
- popularisation
- Translation of specialist knowledge for non-specialist readers through selection, explanation and framing. This chapter uses the concept when students rewrite research for a magazine audience while preserving source meaning.
- framing
- Choice of angle and context that makes some aspects of information more salient. It helps explain the reasoning required to rewrite research for a magazine audience while preserving source meaning.
- attribution
- Clear connection of a claim, quotation or finding to its source. Its limit matters because engagement cannot justify causal inflation, omitted uncertainty or invented quotation.
- specialist style
- Professional or academic prose that makes definitions, evidence, reasoning and source relationships explicit. This chapter uses the concept when students build an evidence-led explanation with clear hierarchy and citation.
- information hierarchy
- Ordering that helps readers distinguish main claim, support and detail. It helps explain the reasoning required to build an evidence-led explanation with clear hierarchy and citation.
- citation
- A formal pointer enabling readers to identify and inspect a source. Its limit matters because technical vocabulary and quantitative signs such as ≥ are useful only when defined and appropriate to the reader's task.
- campaign brief
- A specification of objective, audience, message, deliverables, constraints and response sought. This chapter uses the concept when students coordinate slogan, digital artefacts and media release around one public-interest purpose.
- media release
- News-oriented organisational text designed to supply publishable information and attribution. It helps explain the reasoning required to coordinate slogan, digital artefacts and media release around one public-interest purpose.
- promotional discourse
- Language and visual choices used to make an offering or action desirable to a target audience. Its limit matters because persuasion must not erase mandatory facts, audience protection or source responsibility.
ATS1298 FAQ
How is ats1298 assessed?
30% magazine writing, 30% social media writing and a 40% essay or position paper
What is the ats1298 final assessed-task format?
No final examination is published for S2 2026.
Which offering does this ats1298 guide cover?
It is aligned to Semester 2, 2026; confirm your enrolled class and timetable in the current institutional system.
Does ats1298 have a hurdle or component-level pass rule?
Treat the ats1298 hurdle status as unconfirmed. Check the current Monash Handbook and learning site for any component-level pass rule before relying on the overall mark.
Is this ats1298 resource an official university guide?
No. It is an independent ats1298 study resource; current institutional instructions remain authoritative for assessment operation.
How should audience be used in ATS1298?
The people a text addresses, including their knowledge, needs, values and likely use of the document. This chapter uses the concept when students turn a workplace situation into an audience-purpose-genre brief. Use it to turn a workplace situation into an audience-purpose-genre brief; remember that demographic labels alone do not predict reader knowledge or response.
How to prepare for the assessments
Retrieve the course map, practise the recurring method—define audience, purpose, genre and medium, design the information and rhetorical moves, draft in an appropriate register, then edit for accuracy, clarity, inclusion, evidence and visual usability—on changed scenarios, and verify every operational assessment detail in the live institutional system.
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