The University of Hong Kong · FACULTY OF MANAGEMENT

PMGM7001 Chap.6 Motivation, Extra-Role Behaviour and Leading by Heart

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Chapter 6 of 11 · PMGM7001

Motivation, Extra-Role Behaviour and Leading by Heart

What motivation is

The lecture defines motivation as the psychological forces within a person that determine the direction of behaviour, the intensity of effort and persistence. It calls motivation personal and systemic, and identifies a global trend: good employers invest in people to get them to do the extras.

This topic reverses the course's usual order, starting with the case and working back to the concepts.

The supermarket case

The case is a London supermarket whose owner replaced a command-and-control style with what the case calls a heart-centred approach: being genuinely yourself and letting others be genuinely themselves.

The lecture links it to positive psychology and to psychological safety, built by framing work as learning, admitting fallibility and modelling curiosity. A coaching programme mentored about a third of the staff, a head coach replaced the store manager, and non-management staff took charge of change and promotions.

The case reports sales growth and longer service than a nearby control store, though the comparison is a single pair of stores.

Extra-role behaviour

The lecture separates in-role performance, prescribed by the job and relatively easy to manage, from extra-role performance, which is discretionary, not formally rewarded and hard to manage.

Organisational citizenship behaviour, in Organ's definition, promotes the organisation's effectiveness in aggregate. The lecture warns that an organisation relying only on prescribed behaviour is fragile, and that treating citizenship as a route to promotion can make it vanish after promotion.

Empowerment

The lecture's main tool is empowerment, which means self-determination, meaning, competence and influence.

Leaders produce it by creating meaningful work, encouraging participation, expressing confidence, removing obstacles and freeing people from bureaucratic constraints. Its cartoon makes the point that policies speak louder than posters.

In this chapter

What this chapter covers

  • 01

    Direction, intensity and persistence

  • 02

    Why this topic starts with the case

  • 03

    Leading with the head and with the heart

  • 04

    Positive psychology and psychological safety

  • 05

    What the supermarket actually did

  • 06

    In-role and extra-role performance

  • 07

    Organisational citizenship behaviour and reward

  • 08

    Five empowering leader behaviours

  • 09

    Alignment and cultural fit

Worked example · free

Motivate the extras without paying for them

Q [8 marks]. AskSia-authored practice. A clinic wants reception staff to help patients beyond their scripts, and proposes a monthly bonus for the most helpful receptionist. Evaluate the proposal and suggest an alternative. The marks shown are an AskSia study allocation, not the University's marking scheme.
Why the extras are hard.Why the extras are hard. In-role performance deals with the technical core and can be specified and rewarded, even something like smiling at customers. Extra-role performance deals with the social-psychological core and cannot simply be ordered.Two cores of the same jobIn-role: the technical coreprescribed by the job · relatively easy to manage and rewardExtra-role: the social-psychological corenot prescribed · not formally rewarded · hard to managein aggregate, what makes the organisation efficient and effective
Why the extras are hard. In-role performance deals with the technical core and can be specified and rewarded, even something like smiling at customers. Extra-role performance deals with the social-psychological core and cannot simply be ordered.
  • 2Classify the target behaviour.
  • 3Use the promotion evidence to evaluate the bonus.
  • 3Propose empowering leader behaviours instead.
Helping patients beyond the script is extra-role behaviour: discretionary, not formally rewarded, and part of the social-psychological core of the job. A bonus risks turning it into in-role work done for payment, and the promotion evidence in the lecture suggests that people who treat citizenship as a route to reward reduce it once the reward is obtained. A better design uses empowerment: give receptionists authority to resolve small problems without approval, share examples of good help at team meetings to express confidence, and involve staff in redesigning the scripts so the work has meaning. The clinic should then watch whether help continues when nobody is counting.
Sia tip — Ask of any incentive whether the behaviour would continue if the incentive stopped. If not, you have bought compliance, not motivation.
Glossary

Key terms

Extra-role Performance
Behaviour not prescribed by the job, dealing with its social-psychological core, which is valuable but hard to manage or reward directly.
Organisational Citizenship Behaviour
Discretionary behaviour, not formally recognised by the reward system, that in aggregate promotes the efficiency and effectiveness of the organisation.
Psychological Safety
A belief held across a team that interpersonal risks are safe to take, built by treating work as learning, admitting fallibility and modelling curiosity.
Empowerment
A psychological state of self-determination, meaning, competence and influence, produced by what leaders do rather than by what they announce.
Emotional Contagion
The tendency to mimic and synchronise others' expressions, voices and postures and so to converge emotionally with them.
Quiet Quitting
Doing one's job but no longer going above and beyond it, which the lecture presents as the withdrawal of extra-role effort.
FAQ

Motivation, Extra-Role Behaviour and Leading by Heart FAQ

What does leading by heart actually involve?

In the case it means being authentic and letting others be themselves, investing in people's potential, creating emotional safety before changing processes, coaching rather than directing, and giving staff real authority, such as a team of non-managers responsible for change and promotions. It is disciplined practice, not simply kindness.

Is the supermarket's success proof that the approach works?

It is suggestive. The case compares one store with one nearby control store, has no baseline taken before the programme, and draws its figures from the owner, whose organisation promotes the approach. It supports the claim that the store improved while the control declined, not a general causal claim.

Why would rewarding good citizenship reduce it?

Because a reward can change why people do it. A promotion study the lecture cites found that employees who saw citizenship as a route to promotion reduced it most after they were promoted, so the behaviour depended on the reward and disappeared with it.

Will this approach work in every culture?

The lecture doubts it. It notes that wider national contexts may not accommodate the approach and that organisations may need people who fit at the deep level, and it stresses that vision, capabilities, culture, systems and structure must be aligned for the approach to hold.

Study strategy

Assessment move

For each of the lecture's success examples from the supermarket, write which extra-role category it belongs to and which leader behaviour made it possible. A two-column table of that kind is the analytical core of paper topic three and takes less than half an hour.

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