University of Newcastle · FACULTY OF ARTS & HUMANITIES

CHIN2500 Chap.2 Writing Business Emails in English and Chinese

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Chapter 2 of 9 · CHIN2500

Writing Business Emails in English and Chinese

Writing Business Emails in English and Chinese treats email as a test of register. It sets out English openings and closings on a scale from formal to casual, the cc and bcc fields, fixed expressions for attachments, copies and replies, and formal closing sentences.

It compares the order of the lecture's Chinese sample emails, which build credibility before the purpose, with English samples that state the reason first, and drills the grammar of look forward to and should have. Throughout, the chapter treats register as a decision you make for each reader rather than a fixed habit, which is the judgement translation items reward.

In this chapter

What this chapter covers

  • 01

    Formality and deference

  • 02

    Openings and closings

  • 03

    Carbon copy and blind copy

  • 04

    Attachment expressions

  • 05

    Chinese and English email order

  • 06

    Look forward to plus -ing

Worked example · free

Match an email opening and closing to the reader

Q [3 marks]. Choose an opening and a closing for three emails: (a) a first message to an unnamed recruitment team; (b) a reply to a colleague you work with daily; (c) a formal complaint letter to a company whose contact you do not know. We set this mark allocation ourselves; it is not the University's.
The left column traces the order used in the lecture’s Chinese sample emails and the right column the order in its English samples, where the purpose comes befoThe left column traces the order used in the lecture’s Chinese sample emails and the right column the order in its English samples, where the purpose comes before background detail. Chinese sample pattern English sample pattern Respectful greeting Self-introduction Company credentials Purpose, attachment Wish and signature Name greeting Reason for writing Direct request Short sign-off
The left column traces the order used in the lecture’s Chinese sample emails and the right column the order in its English samples, where the purpose comes before background detail.
  • 1(a) Address the team rather than using To Whom It May Concern, for example 'Dear Recruitment Team', and close with 'Kind regards'.
  • 1(b) For a daily colleague, 'Hi' with the first name and a closing such as 'Thanks' or 'Cheers' matches the relationship.
  • 1(c) For an unknown reader in a formal letter, 'Dear Sir/Madam' paired with 'Yours faithfully' keeps both ends at the same formality.
(a) Dear Recruitment Team ... Kind regards. (b) Hi Sam ... Thanks. (c) Dear Sir/Madam ... Yours faithfully. Each pair keeps the opening and closing at the same level of formality for that reader.
Sia tip — Pick the closing from the same column of the formality scale as the opening; a formal greeting with a casual sign-off reads as careless.
Glossary

Key terms

Carbon copy
A carbon copy, or cc, sends a message to an extra reader whose name every recipient can see.
Blind carbon copy
A blind carbon copy, or bcc, sends a message to a reader whose name other recipients cannot see.
Unintended audience
An unintended audience is a reader who receives a message that was not meant for them.
Deference
Deference is the respect shown to a reader through the formality of greetings, closings and wording.
Wording
Wording is the choice of words in a message, which sets its tone and clarity.
FAQ

Writing Business Emails in English and Chinese FAQ

When is To Whom It May Concern acceptable in an email?

It is a formal fallback when you genuinely cannot identify the reader. The Week 1 lecture advises against it in a job application: learn the reader's name and use it, or address the hiring manager or the relevant team instead, because a named greeting shows effort and care.

Why is 'I look forward to see you' wrong?

In look forward to, the word to is a preposition rather than part of an infinitive, so it must be followed by a noun or an -ing form. The correct sentence is 'I look forward to seeing you.' The same rule applies to related phrases such as in contrast to.

How do Chinese and English business emails differ in structure?

In the lecture's samples, Chinese emails open with a respectful greeting, introduce the writer's company, position and name, establish credibility and then state the purpose, ending with a wish and a full signature. The English samples state the reason for writing early and keep background short, ending with a brief sign-off and contact details.

What is the difference between Regards and Yours faithfully?

Regards and Kind regards are standard closings for colleagues and ongoing business contacts. Yours faithfully belongs to formal letters, traditionally when the writer does not know the reader's name, as with Dear Sir/Madam. Mixing a formal opening with a casual closing, or the reverse, makes a message look careless, so choose both from the same level.

How should I phrase an email that includes an attachment?

The lecture gives three standard forms: Please find attached, Attached please find, and I attach here. Name what the attachment is in the same sentence, for example the price list or the signed form, so the reader knows what to open. Check the file is actually attached before sending, since a missing attachment forces an extra message.

Study strategy

Assessment move

Collect the openings and closings from the lecture on two cards ordered from formal to casual, and practise pairing them for different readers. Rewrite one long email so that its purpose appears in the first sentence. Memorise the attachment and copying expressions with their exact grammar, then write five sentences using look forward to with an -ing form.

Finally, design your own email signature with name, programme and contact details, and compare one English and one Chinese sample email by listing the order of their parts. Keep a personal bank of ten fixed email phrases with their grammar, and before each group deadline check that the whole team uses the same opening and closing style.

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